Introducing Vantage Point Archery, Armory, and Outdoors
Vantage Point Embarks on a Bold Brand Expansion
Fort Wayne, IN, November 9 –Vantage Point Archery proudly
announces a strategic brand expansion, unveiling a dynamic new identity, Vantage Point, that encompasses three sub brands: Vantage Point Archery,
Vantage Point Armory, and Vantage Point Outdoors.
With a legacy in precision-machining high-quality broadheads within the archery industry, Vantage Point is embracing a new era of growth and innovation. The decision to expand the brand to include Armory and Outdoors is fueled by a commitment to applying machining expertise to a broader range of products and experiences.
Vantage Point is a powerhouse for custom machining across the country. Our extensive experience in CAD design, engineering, material purchasing, and more has allowed Vantage Point to make strides in the archery industry and expand into other industries.
Aligning with Core Values: Vantage Point’s mission has always been to create and supply durable, American-made broadheads to the market to make bowhunting more ethical – that mission lives on with the brand expansion. Vantage Point’s commitment to providing top-tier, American-made products remains unwavering, ensuring that high-quality solutions are accessible to archers, firearm enthusiasts, and outdoor enthusiasts alike.
Three Pillars of Excellence:
· Vantage Point Archery: Building on our success in the archery industry, we continue to deliver precision, quality, and innovation.
· Vantage Point Armory: Venturing into firearms with a focus on craftsmanship, functionality, and meeting the needs of firearm enthusiasts.
· Vantage Point Outdoors: Diversifying into the general outdoor industry, offering top-tier products for outdoor enthusiasts, adventurers, and nature lovers.
Introducing Our New Logo: The new Vantage Point logo is a visual representation of our evolution. Featuring mountain peaks, gear elements, and a compass, it symbolizes the challenges we embrace, our commitment to precision, and the fusion of our expertise across all our brands. The inclusion of a compass signifies not only our dedication to guiding customers on their outdoor journeys but also symbolizes our unique "vantage point" – a perspective rooted in experience, craftsmanship, and a passion for exploration.
What to Expect: As we embark on this exciting journey, customers can anticipate an enhanced product portfolio, exciting collaborations, and a renewed focus on delivering top-tier products for all their outdoor pursuits. We recently launched our new patent-pending Pistol Compensators.
Stay Connected: Join us on this adventure by following our new social media pages for Vantage Point Archery (@vparchery), Vantage Point Armory (@vparmory), and Vantage Point Outdoors (@vpoutdoors). Engage with us for behind-the-scenes insights, exclusive content, and the latest updates.
VPA - Company History
The success of our customers is our top priority, that's why we emphasize creating quality and reliable products to ensure you can succeed in your archery endeavors.
Our mission at VPA has always been to create and supply durable, American-made broadheads to the market to make bowhunting more ethical - learn more about how we got started on this journey.
The Start
Founded in 2008 in Fort Wayne, Indiana, VPA started with a passion for bowhunting and machining. The VPA team knew that there was a demand in the market for better quality archery products, and our founders wanted to be apart of the solution. Uncertain of what initially had to be accomplished and what kind of commitment would be needed, the VPA team set off on a mission.
The Development
Our first ambition was to create an indestructible broadhead. Our founders had a well-established background in the manufacturing industry as well as all the necessary equipment and technology needed. We wanted a simple design that would be tough, accurate, and easy to maintain - our outcome was a one-piece CNC precision-machined broadhead. We continued to fine-tune our design until we felt confident and were ready to put our product on the market.
Our Path
VPA now leads the way in precision-machined one-piece products. Our rapid growth can be attributed to strength, quality, performance, customer service that is second to none, and the fact that all of our products are “Proudly Made in the USA”. We pride ourselves on the fact that our products have taken countless trophies, worldwide, including several Archery No.1’s. Whether you are new to the industry or well-seasoned, VPA offers something for any archery enthusiast.